• THE INVESTOR BIBLE: Poor Charlie’s Almanack is considered a must-read for investors and entrepreneurs around the world. It has been named a favorite book by Warren Buffett, Marc Andreesen, Naval Ravikant, Shane Parrish, and Daniel Ek, among others. We anticipate they will be enthusiastic supporters of the new edition and will be reaching out to them and others for blurbs and for cross-promotion as part of our marketing and publicity efforts.
• BUFFETT AND BERKSHIRE STAMP OF APPROVAL: Stripe Press is undertaking this abridged edition of Poor Charlie’s Almanack in partnership with and with the full support and participation of Peter Kaufman and Charlie Munger. Warren Buffett and Charlie Munger may discuss the book as part of the Berkshire Hathaway annual meeting in May 2023.
• NEVER-BEFORE-SEEN FOOTAGE: Stripe Press will also be releasing a Poor Charlie’s Almanack web experience that offers an immersive reading experience augmented with images, audio, and video, designed by world-class web designers at Stripe. We will also be releasing an exclusive video interview between Charlie Munger and Stripe president and cofounder John Collison.
• ENGAGED COMMUNITY: Stripe Press has a sizable community of avid fans who run the gamut from startup founders to executives at some of the world’s largest companies. Many readers tweet about our books—the Stripe Press “shelfie” is a genre unto itself—as do the founders of Stripe and many Stripe employees. Stripe’s cofounders, Patrick and John Collison, will promote the book on their own channels.